The project was started by a group of friends, veterans of the booming sports footwear world of the 1970s and 1980s, brought together by a desire to fill the lack of footwear that could help fitness and sports enthusiasts recover after repeated workouts on hard surfaces. Stores were filled with athletic shoes designed to offer increased energy return, shoes that help improve performance during exercise. What was missing was a material that could do the opposite: absorb shock after a workout. After two and a half years of tireless attempts, finally the breakthrough: revolutionary OOFOAM foam technology combined with a biomechanically designed footbed. The result is a product with iconic lines and bold colors, with effective muscle recovery assured.
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